The Mediating Role of Green Innovation in the Relationship Between Artificial Intelligence, Blockchain Technology, and Supply Chain Sustainability: Evidence from Egypt’s Manufacturing Industry

In recent years, there has been a growing interest among scholars and industry professionals in the potential applications of artificial intelligence (AI) and blockchain technology (BT). Despite this attention, limited empirical research has explored the combined impact of these technologies on enhancing supply chain sustainability (SCS). This study aims to fill this gap by examining the influence of AI and BT on promoting sustainable practices within supply chains, particularly in the context of the Egyptian manufacturing sector. Employing a quantitative research approach, data were collected through structured surveys from a sample of 266 managers working in export-oriented industrial firms. The results demonstrate that both AI and BT significantly contribute to improving the sustainability of supply chains. Furthermore, the study highlights the important mediating role of green innovation in strengthening the relationship between these emerging technologies and sustainable supply chain outcomes. These findings provide valuable insights for decision-makers and practitioners striving to integrate advanced technologies and green practices to ensure long-term supply chain resilience and environmental responsibility in an evolving digital landscape.